ZIRO : The Lower Subansiri district administration has launched a 10-day awareness campaign under the banner “Nasha Mukt Bharat Abhiyaan, Vikshit Bharat ki Pehchaan” as part of efforts to combat substance abuse and promote a drug-free society.
The district-wide campaign, which will continue until June 26, coincides with activities being observed across the country in connection with the International Day Against Drug Abuse and Illicit Trafficking.
The campaign was formally launched with a mass pledge and signature drive at the District Secretariat Office Complex in Ziro. Lower Subansiri Deputy Commissioner Oli Perme called upon Heads of Departments and local administrative leaders to actively support the initiative, underscoring the importance of a united approach in tackling drug abuse.
Emphasising the need to safeguard the younger generation, the district administration highlighted that protecting youth from the dangers of substance abuse is vital for building a healthy, safe and progressive society. Community members, families and student organisations have been urged to actively participate in the campaign and help spread awareness at the grassroots level.
A district action plan has been prepared by Integrated Child Development Services (ICDS) Deputy Director Kago Maya Gyati to take the anti-drug message to schools, colleges and public institutions through a series of awareness programmes and community outreach activities.
As part of the schedule, awareness drives, pledge ceremonies, signature campaigns and educational film screenings will be conducted in schools from June 18 to 19. On June 20, a special programme will be organised at the Superintendent of Police Office in Ziro, followed by a mass pledge and yoga session at the DY Complex on June 21.
Further activities include awareness programmes for departmental employees, a district-level essay competition for students, educational film screenings and an interactive session with college students on substance abuse and its social consequences.
The campaign will conclude on June 26 at the One Stop Centre (OSC), Ziro, with a final mass pledge and signature campaign led by the Women and Child Development Department.
Officials expressed confidence that the initiative would strengthen community awareness, encourage youth participation and reinforce collective efforts towards making Lower Subansiri a drug-free district. (DIPR)
